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The Team
01 ——Our Story

Built differently.

When virtual worlds started emerging on blockchain technology, a small group of people found each other on OnCyber, one of the first platforms where you could actually build and inhabit digital space in a decentralized world.

We found each other through the work. Wolfgang had already spent years doing what most were still talking about, building digital spaces that felt considered, proportioned, alive and with an unmistakably level of quality.

Long before it became a trend, we were already deep in multiplayer digital space, experimenting, building, connecting with people from all over the world who shared the same instinct. Real friendships came out of that. We see the potential clearly. But we know we're still early, our job is to make the road easier for the people ready to walk it.

That's what The Brand Building is. Over the years we've built deep relationships with artists, architects, developers and marketers who grew up in this world. People who work differently. Focused on output rather than process. No heavy overhead, no counting hours.

02 ——The People
01
Wolfgang
Virtual Worlds · Meta-Architecture

Wolfgang has spent his career making space tangible. Since founding his architectural visualization studio in 2002, he's been turning vision into something you can see, walk through and feel. Long before the metaverse had a name, he was already building three-dimensional worlds for architects, developers and studios across Europe and the Middle East. Since 2021 he's been a meta architect on OnCyber, where he built the OG galleries that helped define what digital space could look like. His clients have included Ozzy Osbourne, Tom Brady, RTFKT, Takashi Murakami and Rimowa. The quality of the work speaks for itself.

02
Marieke
Strategy · AI & Web3

Marieke has spent her career at the intersection of creativity and business. She started as a film producer in Amsterdam and New York, then scaled fashion brands across 40 countries at 7 For All Mankind, Levi Strauss and Esprit. She knows how to run a business and build something that lasts. When Web3 emerged she moved early, going deep into DeFi and blockchain, co-founding MoonMars and building Paladin Punks, selected by Beeple to showcase at the CryptoPunks event. At The Brand Building she brings the creative instinct, the operational experience and the technical understanding to every project.

03
Gordon
Apps · Visual Content

Gordon started as a filmmaker, photographer and DJ, someone who has always understood what moves people, whether that's an image, a story or a room full of people. At The Brand Building he produces and delivers the content that brings the team's vision to life, from ground level to aerial, his drone work adding a perspective most content doesn't have. Years of being close to communities have given him a natural feel for what people actually want, and the ability to translate that into work that lands. Reliable, tuned in and always aligned with what the project needs.

03 · Get in touch

Tell us what
you’re building.

hello@thebrandbuilding.com
StudiosAmsterdam, NL
Vienna, AT
By appointment
ResponseReal people.
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